Introducing the WhiteFish – the game-changer your tackle box has been waiting for.

With a smooth, lifelike swim on a steady retrieve and an irresistible, dance-like motion when chopped and glided, this swimbait is a magnet for bass, pike and musky alike. They just can’t resist.

The WhiteFish is your ticket to bigger catches and more legendary fishing stories. Whether you’re aiming for that trophy fish or just want to outfish your buddies, this lure is ready to deliver.